Lead group and leisure sales across multiple resort properties, drive revenue and occupancy goals, generate and manage leads, oversee CRM and forecasting, coordinate with revenue, F&B, marketing, and operations, represent the company at industry events, and produce weekly sales and booking reports.

Lead Cape Resorts' digital marketing strategy and execution: own the marketing calendar, website UX and booking engine alignment, email/CRM growth, and paid media oversight. Manage agency relationships, drive audience segmentation and optimization, coordinate content and asset needs, measure KPIs, and ensure cohesive brand-driven campaigns that convert across the customer journey.