Top Brand Manager Jobs

Leads brand strategy and execution to drive growth, revenue, customer engagement, and brand consistency. Manages product pipeline planning, launches, marketing campaigns, talent relationships, creative approvals, website merchandising, promotions, market research, and cross-functional initiatives. Collaborates with creative, product, operations, SEO, sales, customer experience, retail, PR, social, and acquisition teams while monitoring KPIs such as ROI, conversion rate, average order value, lifetime value, and customer acquisition cost.

Develop and execute brand strategies, product roadmaps, go-to-market plans, messaging, packaging, digital, retail, PR, and social campaigns. Analyze consumer, category, competitive, and performance data to guide product positioning, assortment, pricing, and innovation decisions. Support retailer sell-in, creative development, product launches, and post-launch evaluations while coordinating cross-functional teams and managing multiple projects.

Manages a technology partner brand across sales, finance, marketing, product management, and procurement. Develops go-to-market strategies, analyzes market and industry trends, drives revenue and profitability, supports product launches, educates sales teams, manages partner relationships, forecasts sales, reports on performance, hosts quarterly business reviews, and coordinates promotions, content, and certifications.

Own and drive the end-to-end commercial performance of two DTC growth brands, including merchandising, pricing, bundles, assortment, and promotional cadence. Build and run an experimentation roadmap to improve conversion, AOV, attach rate, and margin. Coordinate cross-functionally with supply chain, growth & marketing, product, and CRM to deliver launches, campaigns, and brand expression. Be measured on measurable business outcomes and scale winning tests and initiatives.

Lead multipacks portfolio strategy and annual growth plans across sweet and savory brands. Drive innovation, commercialization, P&L and forecast management, collaborate with cross-functional partners, manage a small team, and execute marketing activations to deliver in-year and long-term growth.

Lead translation of brand strategy into commercial sales and trade plans, manage in-year business performance and forecasting, drive portfolio strategy, collaborate with sales and cross-functional teams, analyze syndicated and POS data to identify opportunities, and deliver annual revenue and profit targets for Tate's.

Own commercial performance and go-to-market execution for Mice, Keyboards, and Surfaces. Drive category strategy reviews, sell-in materials, launch packages, sales and retail enablement, reviewer/PR support, and cross-functional coordination to hit revenue and market-share targets across global regions.

Lead day-to-day brand management for Munchkin: drive product innovation and launches, pricing and go-to-market strategy, sales and distribution support, consumer insights, integrated marketing campaigns, and cross-functional coordination to grow market share and meet financial objectives.

Leads brand planning strategy for a global payment network across Discover, Diners Club International, and PULSE. Establishes brand-building goals, positioning, messaging guidance, campaign plans, and marketing calendars for B2C and B2B audiences. Uses brand health insights to inform activation, facilitates cross-functional alignment, manages strategic projects, and develops direct reports and team capabilities within a matrixed organization.

Own and evolve PointFive’s visual identity across brand, website, advertising, social, events, and sales materials. Concept, design, and produce static, motion, animation, UI motion, and video creative. Build website pages and components using Vercel, GitHub, and Claude Code. Manage creative projects, deadlines, and external freelancers while partnering closely with the CMO and marketing team.

Lead brand strategy, annual planning, and TV/digital advertising campaigns from concept through production. Manage creative agencies, cross-functional go-to-market initiatives, and brand marketing budget. Use data and AI-driven tools to optimize campaigns, mentor direct reports, and ensure consistent brand messaging to drive perception and acquisition.

Lead multi-channel brand campaigns from concept to delivery, managing agencies and cross-functional partners to build brand equity. Translate business goals into creative briefs, use AI tools to accelerate work, track brand health and ROI, and ensure campaigns align with corporate and local marketing strategies.

Lead end-to-end national brand campaigns for Boost Mobile, manage brand P&L and ROI, synthesize consumer and competitive data to set strategy, coordinate cross-functional teams, deploy generative AI and predictive marketing tools, and direct creative agency partnerships to drive long-term brand equity and customer lifetime value.

Supports integrated marketing campaigns, launches, live-service initiatives, app store optimization, lifecycle engagement, creative production, performance reporting, and player acquisition and retention for MLB The Show Mobile. Coordinates timelines, assets, approvals, vendors, agencies, and cross-functional stakeholders while monitoring market trends, campaign performance, and player feedback.

Owns end-to-end performance and growth for assigned beauty brands, including P&L-aligned planning, forecasting, inventory health, market intelligence, and commercial strategy. Oversees Brand Managers and Junior Brand Managers, establishes execution standards, coaches team members, and serves as a senior escalation point. Partners cross-functionally with Sales, Purchasing, Marketing, Creative, Logistics, and Finance while leading strategic roadmaps, business reviews, and portfolio-level recommendations.

Lead marketing strategy and execution for farm, ranch, and pet brands. Responsibilities include brand positioning, annual planning, integrated campaigns, packaging, digital content, paid media, retail activation, performance analysis, and collaboration with category management, merchandising, suppliers, creative teams, and member retailers. The role manages multiple brands and initiatives, coordinates workflows in Monday.com, and presents campaign results and recommendations to leadership.

Lead global rollout of a new brand by developing and delivering brand training, governance, and assets; collaborate with agencies and cross-functional teams; guide brand architecture, monitor performance metrics, and mentor brand specialists to ensure consistent execution across markets.

Lead global rollout of a new corporate brand by developing and delivering brand training, creating governance and brand assets (digital/print/video), collaborating with agencies and cross-functional teams, mentoring brand specialists, monitoring brand performance, and shaping brand architecture.

Lead global payment-network brand strategy by developing customer and market research programs, translating B2B and B2C insights into go-to-market strategies, managing brand health metrics, driving quantitative and qualitative analysis, and converting brand intent into multi-year programs. The role requires executive communication, strategic influence, project management, and leadership of analysts.

Build Faire’s employer value proposition and cohesive talent brand strategy across digital channels. Develop AEO/GEO initiatives, employee storytelling systems, recruiter enablement materials, AI-powered content tools, and talent brand guidelines. Measure candidate sentiment, conversion, and hiring outcomes while partnering with Recruiting, Marketing, Communications, and People teams.

Owns KIND’s brand platform, equity, communications strategy, and commercial innovation across North America and global markets. Leads integrated agency and cross-functional teams, develops campaigns and commercial partnerships, manages brand health measurement and A&CP budgets, and evaluates investments against ROI, reach, and brand-building priorities. The role stewards brand consistency, drives creative development from brief through execution, and influences stakeholders using consumer insights and business data.

Supports Hellmann’s brand strategy for UFS North America, leading innovation and renovation projects, analyzing market and competitor performance, developing commercial plans, and collaborating on sales materials, operator campaigns, and influencer communications. The role requires strong marketing, financial, commercial, project management, and syndicated-data skills, plus a passion for food and dining. It is office-based in Hoboken at least three days weekly.

Leads brand strategy, product innovation, and commercialization for Samyang and MEP food brands. Owns annual strategic planning, product roadmaps, P&L, market expansion, and new product development. Uses Nielsen, IRI, consumer research, and competitive intelligence to guide decisions. Manages a small brand marketing team, coordinates cross-functional launches, develops integrated go-to-market campaigns, partners with retail sales teams, and optimizes product performance through sales, margin, market share, and post-launch analysis.

Lead Kotex content, media, and owned-platform strategy to drive brand equity and growth. Plan PESO executions, manage advertising and promotions budget, own search/SEO and TikTok Shop strategy, optimize website, PDPs and brand stores, drive shopper/retail marketing, and partner cross-functionally to deliver data-driven measurement and integrated campaigns.

Shape Dove Men+Care’s masterbrand equity, positioning, growth strategy, cultural relevance, and consumer storytelling. Lead flagship campaigns, elevate creative ambition, translate consumer insights into brand experiences, influence senior stakeholders, and collaborate with creative, media, communications, and strategy teams across markets. Manage agency partnerships and represent the masterbrand agenda in leadership forums while driving commercially impactful, culturally relevant marketing.