Top Marketing Manager Jobs

Supports brand marketing strategy and execution for assigned merchandise categories. Analyzes merchandising and P&L data, develops growth programs and strategic briefs, manages marketing calendars, coordinates omnichannel campaigns, and partners with merchandising, operations, media, creative, supply chain, vendors, and project teams to deliver sales and brand objectives.

Own lifecycle marketing for Gusto’s accountant and bookkeeper channel, focusing on email and webinar programs. Plan, build, QA, launch, and report on campaigns; manage webinar production and promotion; develop AI-powered workflows for segmentation, personalization, and reporting; collaborate cross-functionally with Product Marketing, Product, Analytics, Engineering, and Creative; and analyze performance to improve engagement, retention, and growth.

Build and scale Onshore’s partner marketing program by recruiting referral partners, developing co-marketing campaigns, hosting partner events, enabling referrals, tracking partner-sourced pipeline, and coordinating with sales. The role requires representing Onshore with professional services firms, financial institutions, associations, and industry partners while connecting campaign activity to revenue outcomes. This New York City-based position requires daily in-office attendance and close collaboration with marketing, sales, revenue, and executive leadership.

Develops and executes multi-channel lifecycle marketing journeys across email, SMS, push notifications, and direct mail. Builds customer segments in Iterable, partners with product and brand teams, creates campaign templates, monitors engagement and opt-out metrics, and develops testing roadmaps to optimize conversion and customer experiences. The role requires strategic CRM expertise, hands-on marketing automation execution, adaptability, and collaboration across product areas.

Leads B2B partner marketing initiatives for Expedia Group Advertising and Destination Marketing Organization programs. Develops data-driven campaigns, supports event marketing, creates sales assets, manages budgets, tracks KPIs, and measures revenue, leads, and pipeline conversion. Coordinates complex cross-functional projects, segments audiences, adjusts initiatives using performance insights, and aligns partner marketing with broader go-to-market efforts while engaging senior leadership.

Own Onshore’s performance marketing and demand generation engine across paid media, email, webinars, content, and account-based campaigns. Manage budgets, optimize acquisition performance, build nurture and automation workflows, maintain Salesforce and marketing data quality, and develop attribution dashboards. Partner with sales, design, and content to improve lead quality, conversion, pipeline, and revenue. The role also involves using AI tools for campaign development, targeting, personalization, reporting, and workflow automation.

Own lifecycle and retention marketing across email, SMS, and membership communications. Build and optimize Klaviyo flows, segmentation, personalization, testing, campaign calendars, and QA. Manage membership onboarding, churn prevention, win-back, and upgrades while connecting CRM activity to conversion, repeat purchase, retention, reactivation, and LTV. Requires hands-on ecommerce marketing expertise and measurable results.

Own paid media strategy and execution across Meta, Google, TikTok, and emerging channels. Manage campaign architecture, budgets, bidding, product feeds, creative testing, reporting, attribution, and incrementality testing. Build dashboards, forecast budgets with Finance, and partner with Ecommerce, Retention, Brand, and Merchandising on launches and promotions. Evaluate vendors and optimize acquisition and retargeting performance using ROAS, CAC, MER, and contribution metrics.

Own Headway’s provider lifecycle marketing program end to end, from segmentation and trigger design through campaign deployment in Iterable and Intercom. Build journeys that improve provider activation, product adoption, engagement, and retention. Develop experiments, define success metrics, analyze performance, and continuously optimize programs. Partner with Product, Product Marketing, Customer Success, and Creative to align lifecycle campaigns with product priorities and create consistent provider experiences.

Own the strategy and execution of ALIS events, including conferences, user events, executive dinners, sponsorships, and field programs. Manage budgets, vendors, logistics, sponsorship deliverables, and onsite execution while partnering with Sales, Customer Success, Product, and Leadership. Establish event goals, track pipeline and ROI, improve reporting and operational processes, and deliver post-event analysis. The role requires regular travel and hands-on event setup and teardown.

Lead end-to-end sponsorships and third-party events across North America and Latin America. Manage event strategy, sponsorship investments, vendors, logistics, staffing, onsite execution, lead capture, reporting, budgets, and ROI measurement. Partner with Marketing, Sales, Product, and regional teams to deliver brand-aligned experiences that generate pipeline. Improve event workflows using analytics and AI tools, while traveling up to 50% and supporting high-pressure event environments.

Leads Munchkin’s Feeding category marketing strategy across Formula, Cups, Mealtime, and Bottles. Owns the annual business plan, category growth, positioning, integrated campaigns, innovation commercialization, omnichannel retail execution, social and influencer marketing, investment optimization, and agency leadership. Manages one direct report and leads cross-functional teams across product innovation, sales, commerce, insights, creative, and agencies, with accountability for commercial performance and brand growth.

Own lifecycle marketing campaigns from strategy through execution across email and in-product channels. Define audiences, journeys, segmentation, personalization, experiments, and success metrics; coordinate cross-functional delivery; analyze incremental impact; improve onboarding and adoption journeys; and create repeatable campaign systems and playbooks.

Develops and executes segment marketing strategies for products and services, partnering with insights, product, sales, creative, advertising, and operations teams. Responsibilities include campaign execution, audience targeting, performance tracking, marketing planning, promotion and pricing input, product roadmap support, and cross-functional coordination to drive demand generation, customer acquisition, revenue growth, and consistent brand presentation.

Own field and partner marketing strategy for US West and Latin America, including regional budgets, pipeline and ARR targets, localized Portuguese and Spanish campaigns, digital demand generation, ABM, events, partner programs, and sales alignment. The role requires measuring program impact, optimizing investment based on data, and representing regional insights globally. Travel across the West Coast and Latin America is expected.

Develop and execute data-driven lifecycle marketing strategies for Smart Card account openings, funding, activation, spending, rewards redemption, upsell, and retention. Lead personalized email, push, in-app, and SMS campaigns; manage experimentation, automation, segmentation, and optimization; coordinate with product, creative, data science, and business teams; and report campaign performance to stakeholders and executives.

Manage affiliate marketing partnerships and drive partner growth across North America. Lead and develop associates, negotiate commercial agreements, oversee partner contracts and compliance, analyze performance data, and report results to marketing stakeholders. Identify growth opportunities, improve affiliate platforms and reporting, contribute regional market insights, support marketing strategy, and represent the company at partner events.

Own and execute lower-funnel performance marketing across DTC and retail partner channels. Manage paid search, paid social, video, affiliate, retail media, retargeting, creative testing, measurement, reporting, budget pacing, and agency relationships. Optimize campaigns against ROAS, CPA, CAC, conversion, revenue, and customer quality goals while partnering with lifecycle, creative, retail marketing, and TikTok Shop teams.

Own the global marketing strategy for HiBob’s technology partner ecosystem and marketplace. Develop joint positioning, integrated demand-generation programs, regional activation, partner segmentation, and investment frameworks. Collaborate with Product, Sales, Partner Management, and Marketing teams to drive adoption, pipeline, revenue, and customer value. Measure performance using engagement, pipeline, ROI, and integration adoption data, while building scalable global playbooks and communicating recommendations to executives.

Own the affiliate marketing channel end to end, including partner recruitment, budget allocation, forecasting, tracking, attribution, optimization, compliance, fraud auditing, and ROI management. Lead affiliate specialists and contractors while collaborating with Analytics, Finance, Provider Success, and executive stakeholders. Grow high-quality publisher relationships, improve patient acquisition outcomes, and develop scalable channel operations through data-driven decisions and automation.

Manage end-to-end direct mail creative campaigns for SoFi Credit Card, including strategy, audience planning, creative development, production, compliance review, vendor coordination, testing, reporting, and optimization. Own campaign timelines, budgets, quality control, stakeholder communications, personalization, performance analysis, and competitive intelligence while partnering with marketing, data science, legal, compliance, creative agencies, and production vendors.

Lead North American partner marketing strategy and execution to drive pipeline and revenue. Manage partner budgets and MDF allocation, coordinate GTM plans, execute events and campaigns, prioritize partner opportunities, collaborate across teams, and track marketing performance through reporting and analysis.

Own Camber’s B2B event marketing strategy, including a $700,000 budget across conferences, sponsorships, executive dinners, and invite-only gatherings. Develop event plans, negotiate vendors, coordinate sales engagement, manage follow-up, and track sourced and influenced pipeline in HubSpot or Salesforce. The role requires reporting event ROI, optimizing spending, and traveling 25–30% of the time, primarily during conference season.

Plan, execute, and optimize multi-channel B2B demand generation and ABM campaigns for the mid-market segment. Partner with content, product marketing, marketing operations, sales, and analytics teams to align targeting, messaging, enablement, and pipeline goals. Manage webinars, sales plays, direct mail, and other channels; monitor performance, conduct testing, optimize spend, maintain reporting, and translate campaign data into actionable recommendations. Use AI tools to improve personalization and execution.

Owns audience growth strategy across social channels and digital communities. Analyzes audience behavior, segments personas, manages paid-growth budgets, tracks engagement and conversion metrics, identifies acquisition opportunities, builds dashboards, supports marketing tests, and translates performance insights into recommendations for communications and marketing stakeholders.