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Develop and lead creative concepts for events, experiences, sponsorships, presentations, campaigns, social media, and branded collateral. Translate strategic briefs into visual solutions, manage projects from concept through delivery, maintain brand consistency, present recommendations to leadership, and coordinate with agencies, freelancers, vendors, and cross-functional teams. The role also supports motion, video, and web design initiatives while managing multiple deadlines and priorities.

Manages strategic planning, execution, optimization, and reporting for clients’ paid search and paid social campaigns. Responsibilities include forecasting, media planning, audience targeting, keyword management, bidding, creative testing, cross-channel analytics, attribution, client reporting, automation, process documentation, new business support, and mentoring junior team members.

Lead day-to-day programmatic operations and strategy for client accounts, manage and mentor programmatic team members, integrate programmatic with broader media plans, coordinate partners and regional offices, and drive operational efficiencies and client relationship management.

The Programmatic Manager will oversee programmatic advertising campaigns, integrating strategies, analyzing performance, and communicating with clients to drive optimal results.

Lead operational management and strategic execution of commerce-focused paid social campaigns across social and retail media platforms. Oversee planning, activation, optimization, forecasting, reporting, and performance analysis (ROAS, conversions, traffic). Partner with strategy, analytics, creative, and commerce teams, mentor junior staff, and support account growth, process improvements, and thought leadership.

Manage programmatic media strategy and execution across client campaigns. Translate objectives into audience, inventory, and activation strategies; manage DSP campaigns, budgets, pacing, optimization, and reporting. Collaborate with agency teams and publishers on inventory deals, establish workflow processes, analyze campaign performance, and communicate results to clients and stakeholders. Train and oversee junior team members while supporting account-level planning and execution.

Manages end-to-end digital media buying across direct, programmatic, and paid social channels for CPG and beauty clients. Oversees trafficking, ad serving, tracking, taxonomy, QA, pacing, optimization, and multi-million-dollar budgets. Leads publisher negotiations and custom content, influencer, and experiential partnerships. Mentors and supervises two junior associates while maintaining high execution standards and client KPI performance.

Manages integrated video and digital media investment for assigned clients, including vendor negotiations, RFPs, tactical buying, budget tracking, campaign activation, billing, pacing, and performance analysis. Develops pricing benchmarks, partner scoring models, recommendation books, and optimization strategies. Collaborates with planning, analytics, vendors, and internal media teams while guiding junior associates, training employees, maintaining marketplace knowledge, and ensuring buy accuracy, compliance, and delivery against client KPIs.

Lead day-to-day paid social operations and strategy for client accounts, manage and mentor paid social team members, integrate social into broader media plans, coordinate partners and internal disciplines, and communicate performance and risks to senior leadership.

Support day-to-day search media activations across retail media networks. Develop keyword strategy, set up and optimize campaigns, manage budgets and bids, report performance, troubleshoot technical issues, and collaborate with client and internal teams to maximize retail media ROI.