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Manage and optimize client paid search and social campaigns (Google, Bing, Facebook). Perform strategy, testing, reporting, and data analysis; present recommendations, support new business, delegate to coordinators, and maintain client communications to meet KPIs.

Create, optimize, and implement SEO-focused content (location pages, blogs, static pages) for assigned clients. Conduct content audits, develop editorial calendars, present data-driven recommendations, train and delegate to Content Coordinators, support sales/strategy, and maintain client communication and industry awareness.

Serve as primary client contact overseeing marketing programs, coordinate internal teams, create and execute strategic growth plans, measure success with client satisfaction and retention metrics, and manage daily client needs to drive revenue growth.

Lead implementation, optimization, and reporting for paid search and social campaigns across Google, Bing, and social platforms. Manage client relationships, mentor junior staff, delegate tasks, analyze performance, recommend ROI improvements, and support new business and strategy efforts. Stay current on paid media trends and present findings internally and to clients.

Manage SEO programs for a portfolio of clients (4–7), lead strategy, optimization, testing, and monthly reporting. Act as primary client contact, implement technical, local, UX and accessibility best practices, track performance, develop metrics, collaborate with product and strategy teams, delegate to analysts, and pursue revenue growth opportunities.