Leads the organization’s donor CRM strategy, architecture, data structure, move management pipelines, dashboards, and reporting. Trains advancement staff, supervises the Advancement Services Coordinator, and ensures accurate gift entry, acknowledgments, and data hygiene. Coordinates content scheduling with marketing and media partners, supports donor-relations operations, and prepares analysis for the Vice President of Advancement and Board presentations. Manages CRM implementation coordination with Bloomerang and maintains workflows that strengthen personalized donor relationships.