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Own full-cycle recruiting for X-LAB’s rapidly growing US and global teams. Responsibilities include creating job descriptions, sourcing passive candidates, screening, interviewing, negotiating offers, partnering with hiring leaders, improving candidate experience, representing the company at recruiting events, and reporting on hiring metrics. The role is fully onsite in Santa Monica with periodic field travel.

Field-based territory sales role responsible for establishing X-LAB’s North American dealer network in Oregon and Washington. Duties include visiting bicycle shops, prospecting through cold walk-ins, opening dealer accounts, closing initial orders, training shop staff, monitoring competitors and pricing, and maintaining territory coverage and pipeline health. Success is measured by new dealer accounts, revenue targets, active dealers, demo placements, and consistent sales activity.

Field-based territory sales role to open new dealer accounts, prospect and cold-walk shops, convert leads to initial orders, train shop staff, monitor competitors and pricing, maintain pipeline, and achieve agreed revenue and demo placement targets across a defined South US territory.

Own product positioning, messaging, and go-to-market strategy for X-LAB’s bicycle portfolio. Lead cross-functional launches, translate technical features into consumer and dealer benefits, create product marketing assets, manage competitive intelligence, coordinate global product teams, and gather feedback from dealers, riders, media, and internal stakeholders. Establish repeatable launch processes and ensure coordinated execution across ecommerce, sales, creative, PR, dealer, and operational channels.

Field-based territory sales role launching XDS in the Southeast US. Prospect and open new dealer accounts, convert leads to initial orders, train shop staff, manage demos and pipelines, monitor competitors and pricing, and hit revenue and account growth targets.

Field-based territory sales role to open and grow dealer accounts across a defined Midwest territory. Regular in-person prospecting, onboarding initial orders, training shop staff, tracking competitor/pricing dynamics, and meeting revenue and demo placement targets. Heavy emphasis on relationship-driven sales and territory coverage.

Manage sales operations, develop processes to meet sales targets, monitor performance, and support training and engagement within the sales team.

Lead and manage product development for X-LAB, overseeing the full lifecycle, working cross-functionally, and ensuring successful product launches and continuous improvements.