Support media operations by collecting, auditing, and maintaining prelog and postlog data, entering information in systems (FileMaker, MediaPro), performing QA and reconciliations, updating trackers, and collaborating with Activation, Planning, Finance, and Client Services to ensure accurate campaign reporting.

Lead integrated SEO, paid search, AEO/GEO, and AI-discovery programs. Drive strategy, execution, measurement, and team development. Improve brand visibility across search and AI platforms, manage budgets, surface insights, and partner cross-functionally to integrate search into broader media and business outcomes.

As Director of Digital Investment, lead investment strategy across digital and advanced TV platforms, mentor team, and serve as a strategic advisor to clients, ensuring effective investment alignment with business goals.