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Owns creative project workflows across Product Development and Creative, managing briefs, priorities, packaging artwork, photography, timelines, status updates, and final asset delivery. Coordinates samples, maintains Asana as the project source of truth, identifies workflow improvements, and ensures photo assets accurately reflect products. The role requires proactive communication, cross-functional coordination, timeline management, attention to detail, and practical use of AI tools.

Owns new product production launches from approved brief through the first 90 days after launch. Responsibilities include reviewing lead times, capacity, and vendor readiness; managing purchase orders, vendors, and components; ensuring on-time, in-full delivery across DTC, Amazon, and wholesale channels; monitoring launch risks; maintaining vendor scorecards; reporting capacity against launch schedules; and coordinating post-launch handoffs.

Lead marketing operations and chief-of-staff functions: establish operating cadence, build leadership dashboards (CAC, ROAS, LTV), manage launch calendar, run quarterly planning and OKRs, own budget/POs/vendor relationships, document playbooks, and align marketing with product, e-commerce, retail, and ops.

Manage end-to-end email, SMS, and push retention campaigns: build, test, schedule, QA, coordinate cross-team, maintain deliverability, use AI for drafts/QA, and report monthly to drive retention growth.

Own and optimize KITSCH's Amazon product catalog through keyword and market research, content and SEO improvements, performance monitoring (Helium10), cross-functional collaboration, troubleshooting suppressed listings, and recommending algorithm-driven optimizations to increase visibility and conversions.

Owner of Amazon product compliance across US and international marketplaces. Manage Amazon policy adherence, listing health, safety documentation, VAT/EPR and customs, labeling and packaging reviews, and cross-functional SOPs. Lead escalations with Amazon, coordinate testing/certifications, and ensure regulatory readiness for FBA and international expansion.

Create and film engaging short-form content for TikTok and Instagram, support organic and paid social, pitch concepts, edit independently, track performance, and collaborate with the Social Media Team to iterate on strategy.

Monitor inventory and sell-through across DTC, Wholesale, and Amazon to prevent stockouts and overstocks. Maintain a live risk register, recommend fixes (reallocation, rush orders, promotions), prioritize Amazon, keep planning trackers current, and seek process improvements including AI-assisted tools.

Own daily health of online orders in ShipHero: monitor statuses, queues, allocations, and reports; troubleshoot automation and allocation failures; prioritize urgent orders; escalate floor issues; recommend process improvements to keep fulfillment flowing.

Manage incoming product samples: receive, log, review, photograph, distribute, and ship samples. Maintain sample room and office supplies, support product development discussions, and perform warehouse pickups and ad-hoc projects.