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The Senior Director will lead the Customer Data and Orchestration Platform, focusing on technical architecture evolution, product strategy, and team management to drive customer growth and optimize marketing efforts.

Lead a team to design, operate, and scale core data pipelines and analytics infrastructure. Ensure reliable ELT/ETL, dbt-based models, data governance, metric consistency, and cross-functional partnership to deliver trusted self-service analytics and measurable business impact.

Design and deliver high-quality creative assets for brand-led events and experiential initiatives across print, digital, social, presentation, and on-site materials. Partner with cross-functional teams to develop concepts, maintain brand systems and templates, prepare vendor-ready files, and manage multiple projects with strong attention to detail and production accuracy.

Sell and grow print and integrated advertising for the Health & Pharmaceutical vertical, driving revenue, market share, and profitability. Build agency and client relationships, develop consultative sales strategies, create presentations using research and audience insights, provide accurate forecasts and sales operations support, respond to RFPs, and contribute to strategic planning and cross-functional initiatives. Hybrid role based in New York with ~20% travel.

Lead content, communications, and thought-leadership strategy for D/Cipher. Develop executive messaging, social and PR strategy, award submissions, and multi-channel campaigns. Partner with product, sales, and creative teams to align messaging, drive brand visibility, measure performance, and produce content that translates complex AdTech concepts into clear, persuasive narratives.

Lead a multi-site AV engineering team to design, deploy, and operate enterprise AV systems. Own AV strategy, architecture, CapEx programs, vendor/contracts, and uptime for conference rooms, auditoriums, video walls, digital signage, and event production while partnering with IT, Facilities, and Events.

Lead and deliver large-scale integrated branded content campaigns across video, photo, print, social-first, and experiential formats. Manage on-set client relationships, guide producers, build budgets and production plans, mitigate risks, and collaborate with sales, creative, and editorial teams. Mentor staff and drive production quality, platform authenticity, and operational efficiency.

Lead conversion strategy across onsite and in-app channels to convert anonymous visitors to known users and paid subscribers. Define Martech usage, segmentation, gating, and experimentation roadmaps (A/B testing). Collaborate with Email, Product, App, Data, and Editorial to optimize journeys, monitor KPIs, and drive subscription growth while managing a team and cross-functional stakeholders.

Lead and execute audience conversion strategies to drive subscriptions, newsletter signups, app downloads, and ticket sales. Build and manage campaigns, run A/B tests, analyze performance, optimize onsite targeting and segmentation, oversee project timelines and QA, and collaborate cross-functionally to scale acquisition efforts.

Manage end-to-end execution of email and onsite marketing campaigns for paid memberships. Responsibilities include project management, creative briefing, QA, tagging/UTMs, performance monitoring, A/B testing, and cross-functional coordination to drive acquisition, engagement, retention, and renewal metrics.