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Coordinates creative marketing projects from briefing through delivery, managing timelines, budgets, workloads, resources, and client communication. Leads campaign design, creative briefs, presentations, brand consistency, advertising reviews, and quality assurance. Coaches team members, improves creative processes and tools, and develops evidence-based concepts through testing. Requires hands-on project coordination or client-facing experience, proficiency with design and office tools, responsive design, presentations, motion graphics, video, and strong communication skills.

Own client marketing performance and satisfaction by developing data-driven roadmaps, optimizing digital media, monitoring budgets and metrics, delivering performance insights, and identifying growth opportunities. The role manages client expectations, coordinates execution across media teams, improves ecommerce and lead-generation outcomes, upsells services, and mentors junior team members.

Develop and execute communication plans for e-commerce clients; create and optimize short videos; plan and run live-stream campaigns; manage influencer and affiliate programs; and produce regular performance reports to improve engagement and conversions.

Lead end-to-end B2B sales for e-commerce clients: build pipeline, close deals, manage commercial strategy and analytics, onboard clients cross-functionally, draft agreements/SLAs, and maintain long-term enterprise relationships to meet revenue and retention targets.

Calculate and reconcile monthly service revenues, produce consolidated billing reports, validate data, coordinate across functions on revenue/cost issues, maintain client rate card, and perform ad-hoc analyses to support accounting and billing accuracy.

Manage key brand accounts on ecommerce channels, owning P&L, GMV growth, inventory forecasting, channel merchandising, and cross-functional coordination. Drive client relationships, performance reporting, contract/SOW management, and new-business development to meet sales targets and improve customer experience.

Lead and grow the FMCG e-commerce category by managing Key Account Managers, driving revenue and business development, setting financial targets and pricing strategy, building partner relationships, onboarding clients, and coaching the account management team to deliver results.

Identify and manage KOLs and affiliate partners, execute influencer and TikTok affiliate campaigns, coordinate briefs and approvals, monitor performance and budgets, generate reports and insights, and collaborate with cross-functional teams to optimize brand visibility and sales.

Lead regional talent acquisition for commercial, marketing, finance/accounting and technology roles. Source, screen, and close candidates (including senior/executive), manage pipelines and recruitment metrics, support onboarding and employer branding, and assist broader HR tasks.

Manage end-to-end payroll and benefits including salary payments, commissions, allowances, social security, provident fund and group health insurance. Maintain personnel and leave records, update payroll system for hires/transfers/resignations, reconcile with Finance, ensure Thai labor and tax compliance, administer benefits enrollment and vendor management, and coordinate with government agencies.