Support end-to-end out-of-home (OOH) campaign planning and execution: audience research, market selection, proposal delivery, vendor management, and performance reporting. Collaborate with account, creative, and product teams, use internal planning tools and spreadsheets, and present plans to clients while contributing product feedback.

Own end-to-end matching and ranking systems for out-of-home advertising: design candidate generation and re-ranking models, build and manage data warehouse and pipelines, implement evaluation and monitoring, publish low-latency ranking APIs, and maintain model observability and retraining workflows.