Lead hands-on web and digital creative direction, producing innovative, award-caliber website designs and guiding client-facing creative presentations. Serve as an AI change agent by integrating AI tools into design and development workflows. Mentor and energize the creative team, collaborate across departments, and contribute directly to client deliverables. Preferred experience includes brand and advertising design, UX strategy, video production, animation, editorial content, and social media design.

Lead marketing measurement and analytics across digital channels: manage GA4/GTM implementations, build dashboards, optimize paid campaigns (SEM, display, app, video, SMS, email), run SEO/GEO audits, A/B tests, and translate data into actionable recommendations for diverse clients.