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Owns senior client relationships and business outcomes across a portfolio of enterprise performance-marketing clients. Designs multi-year growth strategies, leads executive communications, oversees integrated cross-channel planning, and applies measurement insights to investment decisions. Drives retention, expansion, cross-sell, strategic pursuits, product adoption, and risk reduction. Partners with Product, Analytics, Finance, Operations, and Creative while developing leaders, strengthening succession pipelines, and establishing portfolio-wide standards for quality, measurement, and client success.

Senior executive leading Strategic Planning across priority client accounts, advising senior marketing and media leaders, diagnosing complex client challenges, integrating strategy with media execution, mentoring senior strategists, and advancing planning methodologies. The role also supports major pitches, cross-functional capability development, thought leadership, and Tinuiti’s senior presence in New York’s advertising and media community.

Leads Tinuiti’s Strategic Intelligence capability, advising senior clients on brand growth, marketing effectiveness, consumer behavior, audience strategy, media, and creative effectiveness. Integrates research, analytics, measurement, commerce, and cultural intelligence into strategic recommendations. Builds intelligence frameworks, knowledge architectures, AI-enabled strategy tools, and cross-functional capabilities while supporting new business, thought leadership, and talent development.

Lead cross-channel media planning and strategy for national client campaigns across TV, streaming, radio, video, social, search, and digital audio. Develop media mix, budget, timing, audience, reach, frequency, and performance recommendations using industry planning and research platforms. Partner with investment, analytics, and client strategy teams to align plans with attribution, optimization, and KPIs. Manage client relationships, deliver innovative marketing solutions, and help evaluate and improve agency planning tools.

Manage and grow client relationships, lead budgeting and forecasting, analyze data and report on KPIs, coordinate internal teams, educate clients on strategy, and apply multi-channel digital expertise to drive measurable results.

Senior individual-contributor responsible for leading high-complexity creative strategy for major clients and pitches. Translate ambiguous business problems into messaging frameworks, testing roadmaps, and strategic narratives. Use AI, creative analytics, audience research, and platform tools to drive creative effectiveness, partner with cross-functional teams, and influence senior stakeholders. Mentor other strategists informally and contribute to thought leadership, templates, and case studies to improve creative strategy quality and measurable learning.

Lead creative strategy for complex client scopes: translate business goals and audience insights into briefs, testing roadmaps, and actionable messaging. Manage and develop creative strategists, provide quality control, and integrate strategy with Creative Studio, Media, Analytics, and Partnerships. Use platform and performance data to guide testing and optimization, present to clients, and drive process improvements and AI-enabled creative approaches.

Leads executive client relationships and integrated, multi-channel performance marketing strategies for enterprise accounts. Develops investment plans, forecasting, scenario models, measurement approaches, and actionable narratives using Bliss Point insights. Drives client growth, retention, cross-sell, new business, product adoption, data quality, and operational excellence. Partners with Analytics, Product, Channels, Operations, Finance, and Business Development while managing and developing leaders and teams.

Leads executive-level client relationships and integrated, multichannel performance marketing strategies for enterprise accounts. Responsibilities include planning, forecasting, measurement, scenario modeling, client presentations, cross-sell and new-business pursuits, product adoption, data quality, risk management, and operational excellence. The role also develops leaders, manages teams, drives accountability, and partners with Product, Analytics, Channels, Operations, and Finance to improve client growth, efficiency, retention, and measurable outcomes.

Develops cross-channel media strategies and recommendations for national clients across traditional and digital platforms. Uses audience, competitive, consumption, and planning-tool insights to optimize media mix, reach, frequency, budgets, and campaign performance. Leads client presentations, develops innovative marketing solutions, collaborates with investment, analytics, and strategy teams, and supports planning-tool partnerships. The role also includes team leadership, mentoring, quality control, and serving as a trusted client advisor.