Lead IAS’s global Connected TV product strategy across buy-side and sell-side initiatives, including Publica. Own the vision, roadmap, execution, commercial outcomes, partnerships, market analysis, and potential acquisitions. Manage and develop a team of 6–7 product managers while collaborating with engineering, sales, marketing, business development, M&A, clients, and industry partners. Drive innovation in CTV advertising, media quality, AI adoption, and revenue growth.

Manage strategic enterprise accounts by driving product activation, adoption, retention, renewals, upselling, and customer value realization. Build trusted relationships with executive stakeholders, lead business reviews and training, provide industry insights, coordinate with sales and technical teams, resolve escalations, forecast account metrics, and identify growth or risk opportunities. The role focuses on digital advertising technology, client ROI, and long-term account success.