Leads EO Products’ digital commerce sales strategy across Amazon, Target.com, Walmart Marketplace, and other digital retailers. Owns channel revenue, forecasting, profitability, account strategies, assortment, pricing, promotions, and growth plans. Oversees eCommerce sales staff, develops processes and reporting, and partners with Marketing, Finance, Supply Chain, Sales Operations, and Product Development. Requires senior leadership, analytics, retailer platform expertise, and cross-functional collaboration to drive profitable digital growth.