Manage day-to-day client business in the military retail channel, driving sales, revenue, profitability, promotions, brand development, and retail strategy. Develop client plans and quarterly business reviews, identify new business opportunities, analyze market and sales data, maintain pricing and product databases, support product setup and inventory planning, coordinate retail programs, and collaborate with manufacturers, retailers, military buyers, and internal teams.

Supports marketing and sales growth by researching industry trends, identifying products and business opportunities, maintaining pricing and product databases, preparing promotions and market analyses, coordinating product samples and demos, tracking inventory and client funds, and communicating with manufacturers, customers, field sales, and military buyers.

Manages consumer packaged goods marketing programs for the military resale channel. Responsibilities include developing promotional and merchandising plans, supporting field sales, managing client relationships, monitoring competitive activity, coordinating distribution and pricing, overseeing trade funds and budgets, and tracking client scorecards. The role serves as the primary contact for assigned brands and manages a marketing assistant while supporting volume and revenue objectives.