Lead technical product marketing and business development to drive revenue and market expansion for Gel-Pak. Own go-to-market strategy, product positioning, competitive intelligence, design-win initiatives, pricing and financial models, distributor/channel management, and cross-functional alignment with engineering, sales, R&D, quality, and operations. Track NPI performance and report results to executive leadership; travel 15-30% for customer and distributor engagement.

Support manufacturing operations and continuous improvement by installing, commissioning, troubleshooting, and maintaining automation and electromechanical equipment. Drive process improvement, manufacturability reviews, production setup for new products, root-cause analysis, documentation, and performance reporting while collaborating with cross-functional teams to ensure quality, safety, and regulatory compliance.