Generate and manage leads, qualify prospects, and drive admissions to meet occupancy targets. Develop and execute marketing, PR, and advertising programs; build referral networks; maintain market knowledge; manage You've Got Leads database; supervise move-in coordinator; coordinate events and maintain model/respite rooms; report census and marketing activity to Executive Director.

Lead sales and marketing for a senior living community to meet occupancy targets. Generate and qualify leads, maintain referral networks, conduct tours and community outreach, manage You've Got Leads database, develop marketing/PR/advertising plans, supervise move-in coordinator, perform daily property readiness checks, prepare reports, and collaborate with executive and regional directors.