Leads SEO, AEO, GEO, and AI-search visibility strategies for a multi-location eyecare organization. Owns website and content strategy, landing pages, copywriting, editing, patient education, local search listings, and digital campaigns. Partners with internal teams, regional leaders, and agencies while using performance data and search insights to optimize content and improve patient discovery across markets.

Entry-level representative supporting referral relationships with clinics in an assigned territory. Responsibilities include executing outreach plans, educating partners about services and referral processes, distributing marketing materials, documenting activities, supporting continuing education programs and marketing events, and escalating opportunities to senior representatives. The role requires local territory travel and occasional lifting of marketing materials.