Lead and scale an in-person outbound Sales Development team: own daily floor performance and analytics, coach reps via live call reviews, recruit and onboard new BDs, manage lead handoff to bankers, run list pipeline and data hygiene, and improve conversion through script and process optimization.

Lead creation and production of case studies, testimonials, blog and website credibility content. Build AI-native workflows to research, draft, adapt, and systematize content across written, visual, and video formats. Source and manage creative partners, own stories from concept through delivery, and maintain a reusable content library to amplify OffDeal's credibility with business owners.