Leads and coaches a regional sales team, drives sales growth and customer relationships, manages team performance and profitability, supports key opportunities and channel partners, oversees CRM usage, budgets, staffing, training, and employee development, and collaborates with marketing and national sales leadership. The role requires regular travel, welding-industry knowledge, strong commercial and leadership capabilities, project management training, and proficiency with Microsoft Office.

Manages strategic industrial accounts by nurturing client relationships, growing revenue, developing account plans, coordinating sales and technical teams, negotiating commercial agreements, supporting product launches, resolving issues, monitoring performance, and presenting tailored solutions. The role serves as the primary contact for key customers, supports regional sales, maintains CRM and dashboard updates, participates in marketing events, and requires regular travel and flexibility in office and field settings.