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Own SP6’s B2B email marketing program from strategy through reporting. Responsibilities include campaign planning, content development, audience segmentation, automated nurture workflows, list and database management, deliverability monitoring, A/B testing, KPI reporting, and pipeline attribution. The specialist will collaborate with leadership, sales, and content teams to reach security, risk, compliance, and IT audiences with clear messaging about AI governance and security.

The Marketing Generalist creates technical B2B content, manages email campaigns and HubSpot nurture workflows, maintains WordPress websites, executes LinkedIn and social media efforts, coordinates webinars and events, and supports marketing operations. The role tracks pipeline and revenue metrics, routes qualified leads, administers marketing tools, creates Canva graphics, maintains brand consistency, and coordinates cross-functional projects. Success requires strong writing, demand-generation expertise, organization, adaptability, and the ability to market cybersecurity and AI services to technical audiences.

Lead SP6’s sales and marketing organization, owning new-business, expansion, software resale, services, and recurring revenue targets. Build and mentor a 14-person sales team, establish sales processes, quotas, forecasting, compensation, and pipeline management systems. Oversee channel partnerships with major technology vendors, strategic accounts, renewals, and land-and-expand growth. The CRO will also own marketing demand generation and revenue accountability while coordinating with delivery teams to ensure profitable, achievable engagements.

Leads marketing strategy, demand generation, and marketing-sourced revenue for two cybersecurity and cyber compliance companies. Manages a three-person team, marketing planning, reporting and attribution, sales alignment, SEO/AEO, HubSpot automation, content, product marketing, and events. Owns pipeline contribution, campaign ROI, marketing technology, database quality, and executive reporting while partnering closely with sales, product, services, finance, and leadership.

Identify and engage Defense Industrial Base prospects for CMMC/NIST 800-171 compliance, qualify leads, run multi-channel outreach, schedule discovery meetings for AEs, maintain CRM data, represent the company at events, and collaborate with marketing to build pipeline.