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Lead delivery of ASOS reward strategy and compensation framework. Design remuneration programs, manage annual pay review cycles, perform job evaluation and benchmarking, partner with business to set salary recommendations, coach a Senior Reward Analyst, and drive diversity, equity and inclusion in reward practices.

Design, build, and maintain scalable data pipelines and reusable platform components on Azure (Databricks, ADF, ADLS). Drive standardisation, CI/CD, data quality, observability, and performance optimisation while supporting Data Scientists and product teams with tooling, templates, and technical guidance.

Lead end-to-end production of e-commerce fashion shoots: manage pre-production, on-set operations, and post-production review to deliver high-quality imagery on schedule, ensuring creative briefs, quality standards, and team coordination are met.

Lead development and productionisation of controllable diffusion image-generation systems for fashion. Design and train LoRA/fine-tuning pipelines, build ComfyUI workflows, improve garment fidelity and consistency, collaborate with cross-functional teams, optimise inference/GPU use, and research multimodal generative approaches.

Lead product analytics to improve conversion, engagement and retention. Own KPIs, design and evaluate A/B tests, identify growth opportunities, build dashboards, translate data into stakeholder-focused narratives, and mentor junior analysts to embed experimentation and data-driven decision making.

Develop and maintain the ASOS Android app using Kotlin and modern Jetpack tooling. Work in cross-functional agile teams to design, implement, test (unit and UI), and deliver high-quality features, contribute to architecture and modularisation, and collaborate with design to ensure platform-consistent UI.

Provide commercial legal advice across technology, product, payments and consumer regulation. Draft, review and negotiate technology and payments contracts, advise on AI and ecommerce regulatory compliance, support cross-border issues, and work closely with Tech, Finance and Procurement to manage legal risk for ASOS.

Design seasonal, trend-led denim ranges (jeans, jackets, skirts) for Topshop. Create detailed design packs/CADs, own fit and silhouette direction, collaborate with Buying, Technical and Product teams, drive denim innovation and sustainability, analyse performance, and present collections to stakeholders.

Lead ASOS's sustainability strategy, ensuring compliance with ESG regulations, managing risks, overseeing supply chain sustainability, and engaging stakeholders. Drive carbon reduction and support sustainability reporting while leading a high-performing team.

Lead and execute paid search strategy across Google, Microsoft and Apple platforms. Manage campaign setup, optimisation, budgets, Merchant Center feeds, performance reporting, A/B testing framework, and mentor junior team members. Deliver actionable insights to stakeholders and drive profitable growth in assigned markets.