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Lead multiple client accounts and teams, develop strategic account plans, onboard and advocate for clients, coach and evaluate team members, and apply channel and industry expertise to drive measurable marketing results and retention. Manage financial KPIs, champion innovation, and educate clients on strategy and analytics-driven decisions.

Own executive client relationships for a book of accounts, build integrated multi‑channel plans tied to business KPIs, convert multi‑source data into actionable narratives, drive measurement‑led testing and forecasting, identify growth and waste, lead cross‑functional teams, and surface opportunities to grow and retain revenue.

Manage end-to-end Linear TV ad operations: collect and ingest pre/post logs, validate spend and spot totals, troubleshoot discrepancies, reconcile spots to orders, manage credit memos, coordinate with buyers and networks, report progress in Jira, and identify process automation opportunities to improve efficiency.

Manage New York office operations and visitor experience, own vendor and building relationships, support coworking bookings, provide first-line IT troubleshooting, plan in-office events, and implement initiatives to improve workplace satisfaction and utilization across hubs.

Plan, implement, and optimize multi-channel paid campaigns (paid social, PPC, display) to drive acquisition and ROI. Analyze performance using analytics tools, conduct audience segmentation and A/B tests, collaborate with creative teams, manage budgets ($30k+/month), and produce reports with actionable insights to improve CPA, CPC, CTR, and ROAS.

Lead integrated strategic planning and storytelling for the e.l.f. Beauty account: translate data and trends into concise C-suite recommendations, evangelize planning tools, connect measurement frameworks (MMM), oversee testing, drive commerce and creator integration, and co-lead business expansion and pitches.

Lead enterprise-level measurement strategy and multi-year testing roadmaps (MMM, incrementality, clean rooms) for CPG clients; build executive client relationships, scope high-value analytics work, mentor analysts, partner with BI/data engineering, and manage a team of managers and senior analysts to drive actionable insights.

The Principal Strategist for Social Commerce leads innovation and execution of social commerce strategies, advocates for new solutions, collaborates with teams for client growth, and synthesizes data for strategic decisions.

Lead commerce strategy for major clients and elevate Tinuiti's Commerce practice. Drive marketplace, retail media, and product-led growth using data-driven measurement, AI-enabled tools, and cross-functional collaboration. Own portfolio health, client executive relationships, new business, team development, capability building, and practice-level standards and innovation.

As an Affiliate Strategist, you'll manage campaign strategies, analyze data, optimize client relationships, and ensure growth through affiliate marketing programs.