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Manage strategic relationships with major advertisers to drive retention and revenue growth. Advise on digital and retail media strategy, optimize campaigns, lead business reviews, upsell products, and coordinate with data, product, tech, and creative teams to resolve issues and improve performance.

Design, build, and maintain low-latency, large-scale backend APIs and data pipelines to ingest, enrich, and manage product catalog data. Ensure high performance (SLAs <45ms), scalability for billions of daily requests, integrate privacy proposals, collaborate across teams, and follow best practices for testing and documentation.

Sell digital media solutions across direct and programmatic channels, drive new business and revenue within an assigned territory, manage key accounts, build relationships from CMOs to brand managers, analyze data to grow business, and collaborate cross-functionally to close deals and retain clients.

Serve as Finance lead for new products, non-standard deals and partnerships: represent Finance in cross-functional squads, perform finance viability assessments, translate requirements into system/user stories, manage go-live and hypercare, drive standardization and governance, document end-to-end processes, and communicate risks and status to stakeholders and leadership.

Manage end-to-end implementation, optimization, and reporting of digital performance campaigns for major UK clients. Provide campaign execution, monitoring, troubleshooting, custom reporting, and strategic recommendations while coordinating with internal teams and supporting growth opportunities.

Lead the Finance functional design and governance for an Oracle Fusion ERP transformation. Serve as the finance domain expert during implementation and post-go-live owner for configuration, L3 support, integrations, data migration, testing, and quarterly updates. Manage the finance backlog, ensure compliance with accounting controls, drive simplification and maintain functional documentation while collaborating with delivery leads, integrators, and finance stakeholders.

Design and deploy ML models and multi-stage data pipelines to measure and predict the causal impact of advertising. Analyze experiments and third-party data, build tooling for A/B test analysis, collaborate with Data/Product/Engineering to bring research to production, and influence bidding strategies at scale.

Own the full sales cycle for Eastern European accounts: prospect, close, and grow revenue. Build executive relationships, deliver and forecast revenue, use data-driven insights and analytics to craft ROAS media plans, collaborate with internal teams for onboarding and long-term success, and stay current on AI and privacy trends to advise clients.

Provide advisory account management for medium-large advertisers: grow revenue, optimize campaigns, analyze performance metrics, deliver reporting and insights, guide digital strategy and measurement (attribution/incrementality), build client relationships, identify growth and churn-prevention opportunities, and collaborate cross-functionally to execute complex projects.

Partner with large clients to design, run, and analyze controlled A/B tests, automate analyses with SQL and Python, build Tableau visualizations, communicate results to stakeholders, train teams, and influence incrementality product improvements.