Create short-form educational videos about personal finance for social media. Develop motion graphics, animations, typography, data visualizations, transitions, and branded design elements that simplify complex financial concepts. Maintain a consistent visual identity, propose new creative approaches, and produce engaging visual stories independently using professional video-editing and motion-graphics tools.

Develop and manage influencer and creator partnerships across Mexico and Latin America. Responsibilities include identifying micro-influencers, negotiating agreements, creating campaigns, coordinating deliverables, tracking performance, measuring conversions and ROI, and optimizing strategies to increase brand visibility and audience growth.

Own the evolution of the FuturoHoy personal finance app by analyzing user behavior, improving onboarding, activation, retention, and Premium conversion. Define and manage the product roadmap, gather user feedback, make product decisions, collaborate with developers, and research fintech and personal finance trends. The role requires strong UX judgment, product metrics expertise, strategic independence, execution ability, and Spanish-English bilingual communication.