Analyze player behavior and game performance to generate insights that improve engagement, retention, and monetization. Build and maintain dashboards and reports, analyze large event-based datasets, support A/B tests, define metrics with product teams, identify trends and optimization opportunities, and present findings to stakeholders.

Drive ad revenue and ARPDAU for Fish of Fortune by owning rewarded, interstitial, and banner performance. Design placement strategy, run A/B tests, optimize mediation and auction stacks, manage ad network/SDK relationships, monitor competitors, and partner with Product, UA, Economy, and BA to protect player experience and LTV.