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Supports go-to-market planning and execution for products, promotions, campaigns, and business initiatives. Coordinates launch readiness, campaign implementation, channel and sales enablement, stakeholder deliverables, and post-launch monitoring. Tracks commercial performance using sales, activation, conversion, revenue, and channel data; prepares management reporting and recommendations. Monitors competitor activity and supports project coordination across product, marketing, sales, digital, operations, technology, finance, and customer service teams.

Develops and publishes Bahasa Melayu branded articles and social media content for Malay audiences. Generates content ideas and proposals aligned with client briefs, engagement goals, and revenue objectives. Monitors digital trends, platform formats, and audience behavior to improve recommendations. Collaborates with sales, campaign management, and content teams to deliver work on schedule while balancing creativity, client requirements, and platform specifications.

Develop audience segments, customer profiles, and predictive models using behavioral, transactional, viewing, and digital data. Apply statistical and machine learning methods for clustering, churn, propensity, content affinity, and customer value analysis. Conduct exploratory analysis, evaluate models, support campaign measurement, and translate findings into business recommendations. Collaborate with Marketing, Product, Media Sales, and Content teams while presenting insights to technical and non-technical stakeholders.

Manage client relationships and advertising campaigns across TV, radio, digital, and on-ground channels. Coordinate internal teams, oversee campaign production and delivery, track budgets and KPIs, prepare reports, manage contracts and invoicing, support client retention and identify upselling opportunities. Represent the company at client and trade events while ensuring campaign quality, timelines, and client satisfaction.

Manages advertising, promotional, and event activities for assigned magazines. Supports sales growth by acquiring and retaining advertisers, developing packages, coordinating with agencies and clients, and preparing proposals and performance reports. Tracks payments and credit compliance, analyzes market and competitor trends, maintains pricing compliance, and supports digital media sales development. Also conducts staff reviews, training, and quality-service initiatives.

Drive revenue growth from assigned clients and agencies by acquiring new business, expanding accounts, securing advertising investments, and developing strategic proposals. Serve as the primary client contact throughout campaign execution, coordinate cross-functional teams, monitor KPIs, deliver post-campaign insights, and represent Astro Media Solutions at trade and client events.

Handle inbound customer inquiries about account termination across channels, perform churn-gating and retention activities, escalate cases, maintain QA standards, support and create service requests, and provide feedback for process and offer improvements.

Leads and motivates Direct Sales Agents, organizes training and sales activities, recruits representatives, acquires commercial and SME customers, and manages corporate accounts. Conducts field visits, cold calls, customer appointments, upselling, and cross-selling. Monitors customer portfolios and achieves personal and team revenue and signup targets while addressing customer inquiries and developing local market opportunities.

Drive regional retail business growth, sales performance, footprint expansion, partner account management, campaigns, brand visibility, training, digital adoption, market analysis, and governance. The role manages retail partner relationships, executes sales and consumer initiatives, improves channel efficiency, supports digital tools and processes, and provides market insights and business recommendations to management.

Drives revenue growth from assigned clients and agencies through prospecting, relationship building, and advertising solution sales. Understands client brands, challenges, launches, and budgets; develops campaign KPIs with clients and internal teams; coordinates resources, reports, and cross-functional project work to achieve or exceed targets.