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As an Analytics Manager, you'll manage the media analytics cycle, focusing on campaign measurement frameworks while ensuring accurate data flow with tools like Alteryx. You'll present insights to clients, refine media strategies based on data, and leverage data visualization for reporting, all while driving actionable insights and optimizing advertising expenditures.

RPA is seeking a Web Analyst to join the Web Analytics team. The ideal candidate will have a strong web analytics background, is an articulate, technically-minded individual with good business acumen and excellent interpersonal skills. Responsibilities include producing analytical data, reports, insights, and recommendations for key business executives and digital stakeholders, gathering tagging requirements for Website Analytics, managing implementation process for analytics on websites and apps, establishing data collection + distribution policies, monitoring and QA of data sources, maintaining and troubleshooting data flows, building quality assurance systems, generating reporting templates, and collaborating with internal teams. Required qualifications include a Bachelor's Degree in a quantitative field, 1+ years of experience with web analytics, experience with Adobe Analytics, Google Analytics, troubleshooting, Microsoft 360, Jira, HTML, JavaScript, SQL, and Developer Tools, strong communication skills, detail-oriented, organized, transparent, reliable, teamwork and collaboration skills, efficient task prioritization, and open communication with stakeholders.