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Lead vineyard vines' earned media and executive communications strategy to elevate brand visibility across fashion, lifestyle, business, and consumer media. Manage integrated campaign communications, editorial/product storytelling, events, crisis and corporate communications, and a PR team. Partner cross-functionally and with agencies to drive brand equity, media placements, and measurable KPIs.

Develop and execute PR strategies to drive fashion editorial coverage and brand exposure. Build media relationships, manage sample requests, coordinate press and influencer events, lead seasonal editor walkthroughs, collaborate with internal and agency teams, manage the PR team and budgets, and support product launches and partnerships.

Manage personalization order book and support sales with order entry, maintenance, returns, and customer service. Maintain production specs, BlueCherry data, product setup and costs. Coordinate with contractors, validate sew-outs, troubleshoot system/process issues, develop reports, and drive scalable solutions to maximize monthly sales and ensure quality execution.

Lead solution delivery and operational support for the Manhattan Active Omni (MAO) platform. Manage configuration, testing, releases, vendors and IT team members. Own integrations with payments, eCommerce, WMS, ERP and BI systems. Provide change management, documentation, training materials, and root-cause troubleshooting to support omni-channel retail operations.

Support the women's design team with day-to-day tasks: organize samples, trims, and binders; sketch and update CADs in Illustrator; file paperwork; maintain an organized workspace; assist in meetings, fittings, and ad hoc projects while demonstrating strong communication, time management, and receptiveness to feedback.