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Leads Western-region technology sales strategy, team development, channel partnerships, forecasting, pricing intelligence, marketing programs, showroom strategy, product demonstrations, and reseller recruitment. Manages account managers, applications engineers, channel partners, and manufacturers’ representatives while driving revenue through the professional audiovisual integration channel. Requires extensive territory travel, strong communication, and experience selling LED and LCD display solutions.

Develops business with AV consultants and architects across the Western US by promoting visual display solutions, building executive relationships, identifying project opportunities, and increasing market share. The role leads strategic business development, collaborates with marketing, sales, operations, and R&D, manages customer relationships, represents the company at industry events, and ensures customer satisfaction. It requires extensive AV sales experience, strong consultant and architect connections, technical sales expertise, and at least 50% travel.

Planar seeks a hybrid Digital Marketing & Product Integration Specialist to create and manage digital content and campaigns, run email marketing, coordinate product launches, maintain product content across digital platforms, collaborate with international teams (including China), translate materials from Mandarin to English, and develop technical knowledge of LED/LCD display products to support marketing and product teams.

Generate and qualify leads, grow accounts, maintain showroom presence, educate clients on AV technology, manage CRM and pipeline, collaborate with sales and marketing to meet company sales objectives.

Drive new business and grow accounts in the AV industry by prospecting, lead generation, showroom management, CRM pipeline maintenance, cross-team collaboration, and meeting sales goals.

The Senior Project Manager will lead large-scale LED deployment projects, coordinating with various teams to ensure timely and budget-compliant execution while maintaining high technical standards.