Executes digital marketing across social media, web, email, and paid channels. Creates and publishes content, manages community engagement, maintains website and blog content, supports SEO, tracks campaign performance, and produces photography and video for events and campaigns. The role also manages content calendars and digital assets, ensures marketing compliance, coordinates messaging across departments, and travels locally to capture content at branches and community events.

The Marketing Specialist develops campaigns, promotional materials, digital content, signage, and organizational communications. Responsibilities include maintaining brand standards, updating website content, coordinating marketing vendors and inventory, supporting outreach events and product launches, designing annual reports, and tracking campaign performance. The role requires strong communication, organization, project management, attention to detail, and proficiency with Microsoft Office and design tools.