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Manages apparel product development and sourcing from supplier allocation through delivery. Coordinates target costs, delivery commitments, supplier calendars, production issue resolution, development samples, and onboarding of new suppliers, countries, and factories. Partners with internal and external stakeholders, supports supplier meetings, and maintains strong supplier relationships.

Produces and delivers polished marketing assets across in-store, website, email, social, and advertising channels. Responsibilities include image retouching, preflight, file preparation, mechanical mock-ups, template and workflow development, brand-standard compliance, accessibility checks, and collaboration with creative and cross-functional teams. The role requires managing multiple production deadlines while maintaining creative integrity, technical accuracy, consistency, and attention to detail.

Develops sweater products and seasonal design direction across concepting, fabrics, silhouettes, artwork, samples, assortments, and line presentations. Coordinates with merchandising, sourcing, technical design, and other cross-functional teams to meet development timelines, margin requirements, and brand standards. Shops stores for trends, supports fit sessions and design meetings, and provides team leadership. Requires strong knowledge of fit, fabrics, finishes, trims, and garment construction.

Leads technical design for woven apparel, overseeing fit sessions, garment specifications, pattern and construction details, grading rules, tech packs, fit approvals, and production timelines. Partners with designers, merchants, vendors, and cross-functional teams to resolve fit and quality issues, maintain brand consistency, improve processes, and support team development. Requires extensive apparel industry and patternmaking experience, garment manufacturing knowledge, and proficiency with design, PLM, and pattern software.

Supports digital graphic design and creative execution across omnichannel marketing channels. Develops brand-consistent graphics, layouts, templates, and digital artwork; assists with presentations, image library management, retouching, and production schedules. Collaborates with cross-functional teams to deliver projects on time while monitoring fashion, design, social, and cultural trends. Creates content for paid and organic social media and may contribute motion graphics, video editing, and web image optimization.

Supports seasonal promotional and omnichannel marketing strategies, develops campaign briefs, analyzes customer research and marketing performance, and partners cross-functionally to improve customer growth, retention, loyalty, and lifetime value. The role also contributes to merchandise strategy, promotional testing, budgeting, hindsight reporting, and potentially loyalty program optimization.

Leads and develops a creative team delivering cohesive, brand-aligned experiences across digital, e-commerce, social, email, retail, and other channels. Owns creative workflows, post-production asset adaptation, brand standards, seasonal storytelling, and execution quality. Partners with marketing, merchandising, digital, retail, and project management teams to translate business priorities into impactful creative solutions. Uses customer insights, performance data, and market trends to improve creative effectiveness and engagement.

Leads technical design for knit apparel, overseeing fit sessions, specifications, patterns, construction, tech packs, garment approvals, vendor collaboration, and quality standards. Ensures fit consistency, resolves production issues, meets lifecycle timelines, improves processes, and may train or coach team members. Requires strong knowledge of apparel manufacturing, patternmaking, garment construction, fabrics, fit, and technical design software.

Creates and develops apparel products from concept through completion for assigned categories. Supports seasonal collections, silhouettes, creative packages, tech packs, product reviews, fit sessions, and market research. Ensures designs align with brand positioning, margin requirements, development calendars, and customer needs. Requires strong sketching, presentation, trend forecasting, print and pattern skills, apparel construction knowledge, and proficiency with design and office software.

Develops and leads digital marketing strategies, campaigns, and channel optimization across paid social, search, display, affiliate, influencer, and CTV/video programs. Owns growth, acquisition, conversion, ROI, ROAS, budgets, reporting, and performance analysis. Partners with marketing, merchandising, creative, and external agencies to align campaigns with business goals. Leads and develops the digital marketing team while driving sales across stores and online channels.