Lead day-to-day execution of offline marketing campaigns across NYC: plan and optimize campaigns, manage rosters, logistics, inventory, and platform scheduling; train and review Brand Ambassadors and Team Leads; conduct field visits, analyze KPIs, resolve operational issues, and maintain incentive programs to achieve campaign objectives.

Lead and manage field marketing campaigns across Washington, D.C.: supervise and coach Brand Ambassadors, build schedules, coordinate logistics and inventory, track KPIs in Google Sheets/Excel, and optimize daily conversion performance.

Lead and coach Brand Ambassadors in New Haven to deliver offline marketing campaigns. Build field schedules, manage inventory, track KPIs in Sheets/Excel, coordinate logistics, and adapt strategies to meet targets.