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Build marketing data science models and decision systems for spend allocation, channel measurement, forecasting, experimentation, and growth optimization. Unify marketing, retail, revenue, and product data; develop dashboards and analytical products; apply AI/ML and causal inference; and translate complex analysis into actionable recommendations for executives and cross-functional teams. The role also includes improving data quality, mentoring, documentation, and technical leadership.

The Director of Hardware Partnerships will build and scale partnerships, innovate product integrations, and lead cross-functional collaboration to enhance Oura's hardware ecosystem and member engagement.

The Senior Business Operations Program Manager will lead planning execution, manage OKR processes, and collaborate across functions to ensure business operations run effectively.

Lead planning and execution of reliability testing for wearable hardware. Develop and improve test methods, coordinate with contract manufacturers and labs, perform failure analysis and DFMEA, correlate lab tests with field data, produce test plans and reports, and partner with cross-functional teams to drive corrective actions and reliability improvements.

Establish and grow local sensor validation capability for Oura Ring hardware. Execute sensor validation tests, analyze sensor data with Python, perform hands-on lab and field testing, investigate issues, report data-driven findings, and improve test methods, automation, and documentation while collaborating across hardware, firmware, algorithms, and product-quality teams.

Execute and optimize paid search and YouTube campaigns across platforms (Google Ads, Microsoft Ads). Manage keywords, bidding, budgets, tracking, and account architecture. Run structured tests, analyze CTR/CVR/CAC, maintain tracking and feeds, and report performance to stakeholders while collaborating with agencies and analytics teams to drive scalable customer acquisition.

Lead analytics for executive financial reporting: own corporate scorecard KPIs, implement governed, audit-ready metrics, migrate reporting to Databricks with dbt, partner with FP&A and Accounting for planning and reconciliation, support audits and SOX controls, and mentor analysts on dimensional modeling and self-service analytics.

Lead global regulatory certification for wearable products, embed regulatory requirements into hardware and firmware development, manage in-house and third-party testing, coordinate with OEM/ODM partners and test labs, maintain certification records, prepare test samples, and mitigate compliance risks to ensure timely market launches.

Execute and optimize paid social campaigns across Meta, TikTok, and other social channels. Manage targeting, budgets, creative trafficking, tracking (pixel/CAPI), and product catalogs. Run structured testing, analyze CTR/CVR/CAC to improve performance, and produce regular reports. Collaborate with creative, analytics, channel leads, and agencies to scale customer acquisition and align with regional priorities.

Lead architecture and integration of acoustic sensors for next-generation hardware: select MEMS microphones and speakers, perform electro-acoustic characterization, develop on-chip DSP algorithms (ANC, AEC, beamforming), mitigate noise/EMI, collaborate across firmware and ML teams, and drive supplier integration and validation from prototype to production.