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Manage client relationships and advertising projects from initiation through completion. Coordinate internal creative and production teams, track timelines and budgets, lead status meetings, support client presentations, participate in brainstorming, conduct competitive research, and manage digital projects across web, mobile, online media, PPC, and social media.

Leads social media strategy and day-to-day account management for client brands. Develops social brand playbooks, audience and channel strategies, content plans, community and influencer initiatives, and omnichannel campaigns. Presents performance analyses to clients and agency leadership, mentors social media teams, supports new business pitches, consults clients, and evaluates emerging platforms and technologies.

Manages influencer marketing efforts for client accounts, including creator research, vetting, outreach, relationship development, campaign strategy, briefing, execution, content monitoring, and reporting. Educates internal teams and clients on influencer trends, explores emerging platforms and talent, contributes to thought leadership, and helps oversee junior staff and interns. Requires strong communication, organization, social platform knowledge, and experience managing multiple campaigns.

Manages media investment planning and campaign performance for client accounts. Responsibilities include building advanced programmatic media plans, optimizing campaigns across platforms, analyzing performance data, auditing tagging and tracking, managing inventory and data vendors, researching media technology trends, and explaining technical concepts to clients. The role also supports senior leaders in developing team members and requires expertise with DSPs such as The Trade Desk, Centro, or Basis.

Manage enterprise SEO strategies for national and international brands, including hyperlocal and multilingual programs. Own client communications, reporting, dashboards, audits, keyword research, technical SEO, link building, competitive analysis, and performance insights. Use enterprise SEO platforms to monitor rankings, listings, reviews, and organic health. Collaborate with developers and agency leadership to implement recommendations, manage team workloads, mentor staff, train teams, and identify opportunities that improve organic traffic and client KPIs.

Leads analytics teams delivering digital media measurement, testing strategies, campaign analysis, dashboards, and actionable insights for client accounts. Develops cross-channel measurement frameworks, evaluates marketing performance against KPIs and ROI, communicates findings to clients and stakeholders, and recommends investment and strategy optimizations. The role also develops analytics talent and ensures analytics integration across agency production processes.

Leads multifaceted brand and social advertising projects from kickoff through delivery. Responsibilities include developing schedules, allocating resources, managing budgets, coordinating creative and production teams, overseeing approvals, resolving issues, estimating costs, managing vendors, and communicating project status. The role requires experience with agency project management, print and television production, digital and social processes, quality proofing, and Mac-based applications.