Owns Aeroseal’s end-to-end digital marketing strategy and execution across paid media, organic social, websites, SEO, email, marketing automation, and lead nurture. Manages one direct report, aligns programs with sales and business priorities, optimizes websites and conversion rates, manages Salesforce-based scoring and routing, and uses AI for content, personalization, analytics, campaign optimization, and next-best-action logic. Accountable for pipeline, lead generation, conversion, engagement, and ROI performance.