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Provides operational, administrative, and analytical support to the sales organization. Responsibilities include managing collateral and inventory, maintaining CRM and referral data, coordinating physician recruitment events and mailings, processing expenses, managing intranet resources, tracking competitive intelligence, and producing sales reports, dashboards, and forecasts. The role also supports process improvements and cross-functional collaboration with marketing, physician services, data operations, and survey teams.

Own the lead-to-sale conversion funnel from marketing-qualified lead through paid membership enrollment. Lead cross-functional initiatives across Marketing, Sales, Analytics, CRO, Product, and CRM teams to improve conversion rates, optimize website and sales handoffs, manage experiments, forecast enrollment, and report funnel KPIs. The role influences Salesforce and Marketo workflows, lead nurturing, acquisition channels, and customer journey optimization.

Provides comprehensive administrative support to multiple C-suite executives by managing complex calendars, travel, meetings, communications, presentations, action items, and confidential information. Coordinates with executives, Board members, employees, and external partners; supports strategic projects, events, and business operations; and improves administrative processes. Requires strong organization, communication, judgment, discretion, initiative, and proficiency with Microsoft Office and business collaboration tools.

Own and harden on-premises and hybrid infrastructure across network, server, cloud, identity, and security platforms. Lead patching, vulnerability remediation, zero-day response, OS hardening, PKI and certificate management, segmentation, firewall and wireless security, privileged access, logging, and Azure security posture improvements. Support HIPAA, penetration test, and risk assessment remediation while maintaining 24/7 reliability, documenting procedures, and coordinating with Security, DevOps, project managers, and data center teams.

Prepares practice-level financial statements, bank and balance sheet reconciliations, general ledger entries, cost allocations, budgets, variance analyses, and audit schedules. Manages practice cash balances, reviews purchase orders, and presents financial results to physicians and stakeholders. Responds to financial inquiries and provides analysis and decision support to physician practices and operational leaders.

Creates persuasive, audience-focused copy for physicians and patients across paid social, advertorials, white papers, email, landing pages, brochures, and member communications. Conducts competitive research, maintains brand voice and compliant templates, uses AI tools to scale content production, and partners across teams on physician recruitment, practice transitions, patient acquisition, and retention. Presents creative concepts to stakeholders while managing projects independently across the full marketing funnel.

Lead end-to-end delivery of website and online enrollment initiatives: own and prioritize technical product backlog, define user stories and metrics, run Agile ceremonies, coordinate cross-functional delivery, champion AI-first workflows, manage releases, and ensure site reliability, security, performance, SEO, and conversion optimization.

Conduct outbound and inbound calls to sell MDVIP memberships to patients, document all interactions in Salesforce, meet performance metrics, coordinate with affiliated physicians/staff, resolve issues, and escalate as needed.

Manage and scale paid search performance by developing acquisition strategies, running A/B tests, optimizing campaigns and bids, expanding keywords/audiences, collaborating with agencies and cross-functional teams, and delivering insights to meet growth and CAC targets.

Manage a portfolio of physician practices across the DFW area, driving membership growth, revenue, retention, and physician/patient satisfaction through relationship management, data-driven growth plans, onboarding, and high-touch support. Regular in-territory travel and performance accountability required.