Leads integrated brand campaigns, product launches, seasonal initiatives, and commercial moments across social, influencer, affiliate, PR, partnerships, events, and experiential marketing. Coordinates cross-functional teams, agencies, budgets, timelines, and campaign reporting. Develops brand storytelling and creative briefs, manages channel KPIs, optimizes performance, and leads a Marketing Coordinator. The role is hybrid in the San Francisco Bay Area or Los Angeles area and includes travel for brand events.