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The Lead Generation Manager will be responsible for driving lead generation activities, managing marketing campaigns, and optimizing the sales funnel. They will work closely with the sales, executive, and marketing teams to develop and execute strategic lead generation activities. The manager will be responsible for managing full-funnel acquisition marketing, including paid search, paid social, SEO, email marketing, and more. They will also be in charge of reporting and analyzing funnel performance, optimizing landing pages and website, and managing the marketing budget.
AdvisorEngine is seeking someone to drive lead generation activities and manage full-funnel acquisition marketing. The role involves developing and executing strategic lead generation activities to facilitate growth, managing digital marketing campaigns, optimizing funnels, and analyzing campaign performance. The ideal candidate should have experience in managing demand generation programs, have knowledge of marketing operations ecosystems like HubSpot and Zoho, and possess strong skills in marketing campaigns, funnel optimization, and digital marketing. This is a mid-level position.
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