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Digital Media • Information Technology
Lead strategy, execution, and optimization of performance digital marketing across Google, Meta, and YouTube. Own acquisition funnels, attribution, CRM/Salesforce execution, experimentation, and budget planning to improve CAC, LTV, and revenue in a fast-growing B2C environment.
Top Skills:
A/B TestingCRMGoogle AdsGoogle Analytics 4Meta (Facebook/Instagram) AdsMultivariate TestingPixelsSalesforceSemSeoServer-Side CapiYoutube Ads
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