Own day-to-day operations and growth across Amazon, TikTok Shop, and other third-party marketplaces. Manage listings, promotions, agencies, content quality, inventory signals, forecasting, advertising performance, reporting, and marketplace launches. Coordinate cross-functional teams, build repeatable launch playbooks, monitor marketplace risks and opportunities, and translate platform and agency insights into actionable recommendations.

Lead content as a revenue-driving function across DTC, retail, and marketplaces. Build and scale a high-velocity content production engine, own brand voice, drive content-led commerce (TikTok Shop, live selling), partner with sales and e-commerce for retail sell-through, manage teams and creators, and measure contents contribution to topline growth.