Own ProShop and Chip product marketing end to end, including positioning, messaging, packaging, pricing, go-to-market launches, competitive intelligence, customer research, and enablement. Partner with Product, Sales, Finance, Demand Generation, and Customer Success to translate technical and AI-driven products into clear business value, improve pipeline and win rates, and inform product strategy. The role requires exceptional writing, strategic judgment, data-driven decision-making, and B2B technology marketing experience.

Generates qualified sales leads through high-volume outbound calls, emails, prospecting, lead nurturing, and qualification. Manages leads in CRM software, books discovery calls, tracks sales KPIs, collaborates with Account Executives, researches manufacturing market trends, attends networking events and tradeshows, and reports sales activity to management.