Leads Del Mar Vacations’ marketing function across homeowner and guest audiences. Owns demand generation, digital marketing, brand identity, PR, team leadership, budget allocation, analytics, and HubSpot-driven marketing technology. Develops strategies to increase homeowner pipeline, guest bookings, occupancy, and revenue while managing campaigns across paid advertising, SEO, email, social media, community programs, and partnerships.

Own the end-to-end improvement of business systems, including discovery, requirements, roadmap prioritization, delivery, QA, rollout, adoption, and impact measurement. Govern HubSpot data quality, design integrations and workflows, manage APIs and webhooks, identify AI opportunities, and drive cross-functional execution. The role focuses on improving operational workflows, system integrity, data accuracy, and measurable business outcomes across teams.

Own the full accounting lifecycle, including monthly close, reconciliations, revenue recognition, controls, financial reporting, cash planning, working capital, tax coordination, and audit readiness. Partner with executives on forecasting, budgeting, variance analysis, and decision support. Optimize accounting systems and procedures, improve finance workflows, and lead a two-person accounting team while coordinating with outsourced finance partners.