Lead and execute Vision Plus marketing strategy across D2C and retail. Own performance marketing, automation (Klaviyo, WhatsApp API), creative production (Adobe Suite), CRO, A/B testing, e-commerce partnerships, AI-assisted content, and manage a small team while driving lead, CAC, revenue, and brand KPIs.

Manage end-to-end accounts receivable: prepare eTIMS-compliant invoices in Zoho Books, pursue collections, reconcile customer accounts, enforce credit limits, produce AR reports and support month-end closing and audit queries to maintain cash flow and reduce aged debt.

Manage end-to-end accounting, customs documentation, SEZA reporting, and tax/incentive administration for SUT SEZ. Maintain books in Zoho Books/Inventory, ensure import/export and customs compliance, reconcile duty exemptions, support inventory and production costing, and liaise with SEZA, KRA, KEBS, auditors, and internal stakeholders to maintain audit-ready records and regulatory compliance.