Lead Snowbird's external earned storytelling and media relations. Develop communications strategy, manage press planning, crisis communications, media hosting, content creation, and a communications budget. Serve as spokesperson, supervise communications staff, coordinate shoots and FAM trips, and collaborate across marketing to protect and advance the resort's reputation.

Lead Snowbird's brand and digital marketing strategy across paid, owned, and earned channels. Oversee creative direction, content production, paid media, website and CRM performance, social strategy, and agency/vendor relationships. Manage in-house creative/digital team, project timelines, budgets, and campaign measurement while aligning messaging to business objectives and presenting results to leadership.