The Marketing Manager will lead member lifecycle marketing, retention and winback campaigns, reputation and community programs, and content designed for search and AI visibility. Responsibilities include creating email, SMS and portal messaging; managing reviews, Reddit and social listening; turning member data into content; guiding SEO agencies; monitoring competitors; and measuring retention, referrals, reviews and rankings. This Houston-based role requires strong copywriting, analytics, SEO, CRM, AI-tool and community engagement skills.