Build and maintain production CRM workflows, sales pipelines, lead-generation funnels, landing pages, email and SMS campaigns, lead scoring systems, and reporting dashboards. Integrate CRMs with payment systems, calendars, spreadsheets, databases, and communication tools using Make.com, n8n, or Zapier. Monitor, troubleshoot, document, and optimize live automations for reliability and conversion performance while translating business requirements for nontechnical stakeholders.

Outbound-first role generating qualified B2B pipeline via cold email, LinkedIn outreach, paid ad follow-up, and prospecting. Build lists, run and optimize email and LinkedIn sequences, manage deliverability and paid lead flow, qualify prospects on first-touch calls, and book discovery calls with clear handoffs for the sales and technical teams.

Contract role to run and optimize app install campaigns (primarily Meta Ads) for a fitness app. Responsibilities include campaign setup, attribution tracking, structured audience and creative testing, scaling winning campaigns, monitoring CPI/ROAS/retention, and diagnosing data issues to improve installs and conversions.