Lead digital marketing and healthcare partnership growth for a remote clinical practice. Manage Zoho CRM pipelines, paid advertising, SEO, content and email funnels, reputation management, and marketing staff. Build referral relationships with medical professionals, schools, employers, and community organizations while tracking acquisition performance, conversion rates, and partnership outcomes. The role requires healthcare marketing awareness, HIPAA considerations, CRM expertise, and strong networking skills.

Fractional Head of Growth responsible for increasing inbound leads, establishing scalable acquisition channels, and improving pipeline growth. The role leads demand generation across paid search, referrals, and SEO; manages the marketing and business development team; establishes KPI reporting; and reallocates resources based on performance. The first 90 days focus on increasing weekly leads by 30–50%, validating attribution, launching scalable channels, and creating an execution roadmap.

Supports the full staff member lifecycle, including recruitment, candidate screening, onboarding, records management, attendance and benefits coordination, performance tracking, staff relations, and offboarding. Maintains confidential HR documentation, responds to routine HR inquiries, coordinates with managers and international stakeholders, supports audits and process improvements, and assists with HR reports, policies, and administrative projects in a remote environment.